A sip of history and flavor
Imagine being in Brussels and discovering the Cantillon Rosé de Gambrinus, a jewel in the world of beers. This concoction is not simply a drink; It is an experience of flavor, traditions and a touch of fruits that dance in your palate. With around 200 grams of raspberries per liter, each sip is loaded with history.
Hungarian raspberries: protagonists of flavor
The original recipe has had its ups and downs, like every good novel! Initially Belgium raspberries were used, but their color was not what was expected. So, goodbye to the old formula and hello to the Hungarian raspberries! A change that contributed the vibrant color that this delicious Lambic needed.
A Time Tour: Wars and beers
The history of the Rosé de Gambrinus takes us to turbulent times. During World War I, fruit beers disappeared from the scene. But, they resurfaced in the 20s, only to face adversity with World War II. Despite this, Cantillon refused to surrender, and in 1973, he revived his beloved Framboise, thanks to a friend who brought a shipment of raspberries.
The label that caused furor
The famous label of this beer has its own history full of art and transmission of passions. In 1980, watercolor Albert Borret was commissioned to create a label that captured the essence of beer. The representation of King Gambrinus sitting with a naked woman became a topic of conversation, generating debates about art, eroticism and freedom of expression.
Of criticism of controversy
The label, which was previously a symbol of tradition, was found in the midst of the controversy when Brasserie Cantillon began to export to the United States. To adapt to US standards, it was proposed to cover women on the label, which generated reactions. In the end, the design returned to its original version, but the struggle for art and censorship continued.
Beer and feminism: a necessary dialogue
The tag debate is still alive. Some see it as an artistic expression, while others think that perpetuates stereotypes. Personalities of the beer industry have opined on this, highlighting the complexity of mixing art, culture and feminism today.
Reflections: The evolution of a label
As time progresses, perceptions do so. What was acceptable years ago is now questioned and subject to analysis. The Gambrinus rosé label invites a deep reflection on art, marketing and consumption culture. With a legacy that mixes tradition and creativity, it remains a piece that causes dialogue and invites each one to explore our own perception.
So the next time you raise a glass of Cantillon Rosé de Gambrinus, remember that each bubble tells a story, and each sip is a mixture of past and present, art and controversy.
